PPC Consultancy
SA - UK

Win more customers with PPC.

A paid media consultancy built for one thing: results. Ads structured as a profit engine - not a cost.

Claim your free PPC audit

Worth R5,000 / £250 - yours free.

Google Ads
Bing Ads
Reddit Ads

01 / The case

Why paid media?

Speed.

Paid media puts your business in front of buyers immediately. Get visibility, traffic and sales once campaigns go live.

Reach.

No other marketing platform offers the combined reach of Google, Meta and other PPC platforms in South Africa or the UK - not even television.

Measurement.

We can track your objectives and report on them end-to-end. Whether your goal is online sales or inbound enquiries.

Prominence.

Paid ads will be more prominent than any other organic activity, post or result.

02 / What we do

Services

01

Google Ads Assessment

A free evaluation of the opportunities sitting in your account right now.

02

Google Ads Management

Audits, co-pilot services or full paid media management - done properly.

03

PPC Landing Pages

Conversion-focused landing pages built to turn clicks into customers.

04

Product Feed Optimization

Better returns on shopping campaigns for e-commerce stores.

05

Conversion Rate Optimization

Turn more of the traffic you already pay for into revenue.

06

Marketing Assistance

Straight answers in a focused 45-minute consulting session.

03 / Process

How it works

  1. 01

    Discovery

    We get to know you, your business and goals. We audit all of your digital marketing activity where needed. Detailed quotes are provided at this stage.

  2. 02

    Plan

    We research your ideal customers, connect AI to your marketing stack and draw up media plans based on our research.

  3. 03

    Launch

    We activate your paid media campaigns across various PPC platforms (Google, Meta, Bing, Reddit etc) based on our media plans.

  4. 04

    Scale

    We jointly scale efforts that hit and exceed our goals and keep testing new digital channels.

04 / Answers

FAQ

How does Google Ads work?
Google Ads is a self-service advertising platform. You bid on keywords so your ads appear when potential customers search for your products or services in your area. It works on a pay-per-click basis - you’re charged when someone clicks your ad, and you control the daily budget.
How much should I spend on Google Ads?
It depends on your business stage, competition, average cost per click, location, demand, and what a lead or sale is worth to you. Start conservative to gather intelligence, then ramp up once results come in. For best results we recommend a minimum of R15,000 per month - and Google offers vouchers for new advertisers.
Can you guarantee success?
We guarantee our fees: if your campaigns don’t deliver success, you don’t pay our management fees. Success depends on the strength of your offer, market demand and your business economics - plus the parts we control: account structure, targeting, ad copy, conversion tracking and landing pages. We make sure those are done properly.
Why can’t I see my ads on Google?
You won’t appear on every impression - and that’s a good thing. Sophisticated accounts use settings to show ads only against the right keywords and audiences. Use Google’s Ad Preview tool instead of searching for yourself: repeatedly triggering your own ads without clicking lowers your relevance in Google’s system.
What does Google Ads management cost?
The industry standard is a percentage of spend (typically 10-20%). We usually prefer a retainer model after a needs assessment - based on account complexity, audience, measurement needs and landing page requirements. Our fees are transparent, simple, competitive and guaranteed.
What incentives are available for advertisers?
New Google Ads customers can choose one of the following vouchers: 1. Spend R6,000 → get R6,000 free in the first 60 days 2. Spend R18,000 → get R12,000 free 3. Spend R36,000 → get R18,000 free Offers are at Google’s discretion and valid at time of writing.

05 / Working together

What to expect

  • a A PPC and marketing agency built from the ground-up by a practitioner.
  • bPerformance media. Every decision is judged on whether it incrementally improves your qualified leads or profitable online sales.
  • cValue based. Transparent fee structure without bloat.
  • dAgency of the future. Central client platform, AI enabled productivity and web based reports.

The guarantee

If your campaigns don't succeed, you don't pay our management fees. Simple.

06 / Start

Marketing that compounds.

Claim your free PPC audit - worth R5,000 / £250 - and see exactly where your account is leaking money.

Claim your free PPC audit

No obligation · Fees guaranteed